Channel Developer, On and Off-Premise

Must be based within a 30-minute commuting distance of the designated market.

The Channel Developer On & Off Premise is responsible for driving commercial performance across a territory of accounts for a large portfolio of spirit brands using strategic business solutions and hospitality industry expertise. 

Reporting to the Field Performance Manager, the Channel Developer On & Off Premise will leverage brand programming, education and agency resources to provide value for customers/account gatekeepers in turn building a long-term relationship for the portfolio.

Core Responsibilities/Activities:

• Legal and Compliance Accountability. Maintain all legal and marketing code guidelines 

• Customer Engagement. Drive brand presence, share, and velocity in accounts using strategic engagement activities and business-focused solutions

• Commercial and Performance Strategy. Plan, track, and implement brand and portfolio engagement using performance data

• Consumer Strategy. Gain insight to consumer trends to inform customer engagement sessions

• Identify merchandising opportunities by understanding portfolio priorities

• Agency Accountabilities. Complete accurate and timely management of agency initiatives including:• Budget and expense management

• All reporting responsibilities

• Tracking and management of performance data using agency-appointed platforms

• Participation in all internal training initiatives 

• Point of Sale, asset and warehouse management

• Brand, market, competitive and customer insight curation

• Network Partnership. Serve as key liaison between the portfolio, distributor, manager and customers for the accounts within the coverage territory

• Learning. Develop/deepen knowledge in spirits across several categories and skills in verbal and written presentation 

What Success Looks Like:  

• Commercial growth (exceeding goals) within territory  

• Delivery of program activities

• Positive 360º feedback from manager, market team and client partners 

• Share of success stories through strategic communications such that progress is clearly communicated to and understood by both agency and client 

• Increasing brand and category knowledge 

The physical demands of this role require the following: 

• Bending, squatting, crouching and reaching, climbing, kneeling, and stooping including to arrange and display point of sale

• Frequent lifting and moving cases of product and other objects of 50 pounds or more

The above is not a complete listing of all miscellaneous, incidental, or similar duties which may be required from day to day.