Sr. Manager, Broadcast Insights & Analytics

About Platform Distribution & Partnerships: Platform Distribution and Partnerships is a division of NBCUniversal's media group responsible for the distribution and monetization of the company’s multi-billion-dollar linear and streaming services portfolio to pay-tv providers, NBC broadcast affiliates, consumer technology platforms and devices, and consumer brands. A key revenue-generator, the division is comprised of content distribution, affiliate relations and strategic partnerships across NBC, Peacock, Bravo, Telemundo and various FAST channels

This is a unique and outstanding opportunity that offers exposure to all aspects of the NBC Network. The Affiliate Relations Division liaises between the NBC Network/Peacock and the 200+ NBC Affiliate Local Stations around the US. This includes working with Entertainment, Sports, News and Peacock. The Sr. Manager will lead the insights and analytics function for the division, focusing on the evolution of consumer viewing habits across linear and streaming platforms. The efforts will inform NBC’s broadcast distribution strategy across partners and platforms. The ideal candidate is a self-starter that can leverage a wide range of data tools to support high-visibility projects.

Responsibilities

• Responsible for supporting all ratings/data requests (recurring and ad-hoc) for Affiliate Relations team and larger Platform Distribution & Partnerships organization

• Leverage data sources to develop internal presentations and client sales materials for critical affiliate deals

• Develop frameworks for evaluating viewership of NBC/competitor content across platforms (Pay-TV, over-the-air, FAST) to shape competitive positioning

• Work with leadership, communications, PR and other teams to support the development of materials for clients and industry platforms

• Represent Affiliate Relations/Broadcast perspective when working on initiatives with vendors (i.e. Nielsen) and broader Decision Sciences organization

• Work across NBCU departments to manage platforms and databases housing key station/market information such as ratings and clearances

• Support Affiliate Reps in managing daily affiliate station relationships, with a focus on driving operational consistency