Admissions Counselor / Senior Admissions Counselor / Assistant Director of Transfer Admissions

Augsburg is accepting applications for Admissions Counselor, Senior Admissions Counselor, and Assistant Director positions within our Transfer Admissions team. The Hiring Team will review candidates' applications and place qualified candidates into the appropriate position title based on their experience and qualifications.

Strategic Enrollment Management (SEM) at Augsburg University 

The Strategic Enrollment Management (SEM) division includes four uniquely equipped teams: Undergraduate Admissions, Graduate Admissions, SEM Operations, and Financial Aid.

The SEM division’s vision is to be a belonging organization that builds deeper relationships, changes systems, and dismantles the access barriers in higher education enrollment management.

Our SEM mission is to meet every student where they are with authentic presence, outreach, and engagement. Our nationally recognized Augsburg Applies to You platform supports this mission through direct admissions, success coaching, and academic belonging. We exist to deliver enrollment results, innovation, service, and the essential infrastructure to attract, meet the needs of, and enroll future graduates. We are a key partner in driving sustainable enrollment growth at Augsburg towards the

goal of becoming a medium sized university with 5,000 Auggies by 2030.

Summary of Position 

The Admissions Counselor, Senior Admissions Counselor, and Assistant Director of Transfer Admissions enthusiastically conducts personalized student engagement for all stages of the enrollment decision making journey. They are responsible for recruiting prospective students and developing deeper student coaching relationships informed and measured by data analytics and results.  They will manage an assigned territory, provide support for other counselors, facilitate staff training related to University messaging and positioning, and occasionally manage student-employee projects and outreach.  This position primarily works with incoming transfer student populations and will occasionally support first-year student recruitment and events.

Primary Responsibilities

Direct Student Engagement:

• Conduct recruitment, yield, and anti-melt activities throughout the entire enrollment cycle.

• Conduct student interviews and presentations (on and off campus). 

• Conduct routine cultivation outreach and response (phone, text, social media, email).

• Conduct in-person and virtual recruitment activities i.e. online and in-person events, chat, social media, video, etc.

• Evaluate admission applications and make admission decisions.

• Help plan, organize, and execute engaging on-campus (and off-campus) recruiting events 

• Utilize Customer Relationship Management (CRM) databases to manage communications/follow up and your capacity accountability.

• Connect and strengthen relationships with local community college advisors, counselors, faculty, and staff

Administrative Tasks

• Develop and manage a recruitment target audience of 1,000 – 1,500 inquiries and 150 - 200 admitted students each year.  

• Analyze recruitment data and use information to determine travel and communication plans. 

• Responsibility for an assigned area of strategic priority or initiative utilizing the objective and key results framework (OKR).

Additional Responsibilities

• Serve on various division cross-functional teams that impact the recruitment and retention of students.

• Successfully complete Augsburg Diversity Certificate program.

• Attend regular staff meetings and trainings and stay informed of institutional changes that would impact the students' experience.

• Share trends on what you are hearing from students with the wider team.  

• Provide input on recruitment strategies. i.e. the Augsburg Applies 2U.

• Complete routine reports related to recruitment, projections, travel, and special programs. 

• Work with the rest of the admissions staff to develop the quarterly/annual recruitment plans.

• Be open to change and able to adapt to an ever evolving higher education landscape.

• Assist with other duties and projects as assigned. 

Work Environment and Physical Demands

• Flexible schedule including evening and weekend hours.  

• Hybrid-work schedule with regular on-campus and remote- work options

• The typical work environment is an office.

• Extensive phone and computer use.

• This position required travel, including some overnight stays, by automobile or air, to attend and present at various recruitment events.