Go to Market Manager

Go-To-Market (GTM) Manager

Location: New York, NY (in-person, flexible)Compensation: Competitive base ($85K–$140K depending on experience) + variable + equity

About the Role

Our partner is hiring a GTM Manager to help build and scale their outbound growth engine from the ground up. This is an early, high-impact role working directly with the CEO and founding sales lead to define how the company generates pipeline and brings its product to market.

This is not a traditional SDR or marketing role. You’ll operate across both strategy and execution — owning outbound, testing messaging, building systems, and helping establish a repeatable motion as the company scales.

What You’ll Do

• Own outbound pipeline generation across cold calling, email, and LinkedIn

• Work closely with leadership to design and refine the company’s GTM strategy

• Build and optimize outbound systems, workflows, and messaging from scratch

• Identify and prioritize target accounts within finance and accounting organizations

• Engage and qualify senior stakeholders (CFOs, finance leaders)

• Partner with GTM engineering to leverage tools and automation for scale

• Continuously test and iterate on messaging, channels, and targeting

• Provide market feedback to inform product positioning and sales strategy

• Help lay the foundation for the future outbound / SDR function

What We’re Looking For

• Experience in outbound sales, SDR/BDR, or early-stage GTM roles

• Strong ability to operate both strategically and tactically

• Comfortable with high-volume outreach, especially cold calling

• High intellectual curiosity and ability to understand complex products

• Strong communication skills and ability to engage senior stakeholders

• Highly motivated, self-starter with a desire to build in an early-stage environment

• Interest in or exposure to finance, accounting, or CFO-facing products is a plus

Why This Role

• Direct exposure to leadership and influence on company growth

• Opportunity to build a GTM function from 0→1

• Clear path to leadership or closing roles as the team scales

• High deal sizes ($100K+ ACV) and enterprise exposure early in your career

• Early-stage environment with real ownership and upside